Luxe Gifts for Your Posh Tot

Whimsical Charm

is a line of uniquely embroidered baby blankets, fun robes and apparel designed for families who desire to provide their children with warmth comfort and style. Made in the USA.

For your in person shopping experience visit one of our Southern California locations. Stay warm!

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Founder/Creative Director

Keeping You Cozy

100% Soft Cotton Fabric

Our Turkish Cotton provides the softest and most absorbent towel baby will ever have. Bath, beach or pool your little one is ready to go!

Machine Washable Friendly

Our high grade fabric makes washing and drying easy. Only 15 minutes in the dryer will help maintain the blankets softness.

Baby Embraced with a Hug

Designed for baby with love. Our loving energy is embedded into every blanket leaving baby feeling as if they are being embraced with a hug every time they snuggle.

Training & Mentoring Local Youth

Did you know your purchase allows us to empower our future generation by providing mentorships & training in retail, wholesale, and trade.

Happy Customers

We love your blankets, I got one personalized for my daughter before she was born and just bought two more for her today. About two years ago I bought a couple of blankets from you guys for my newphew too.

Megan Stone

Everyone is loving your gift baskets!

Candy Diez

We purchased a robe for our niece and nephew who live in Las Vegas and they loved them!!!

Michelle Fuentes